A practical guide for academic faculty to begin commercialising their research. The book balances the needs of teaching, research and innovation to develop academic entrepreneurs that will have a positive long-term impact upon the academy, the economy and society as a whole.

Chapters:

  • What is Academic Enterprise?
  • A sector rich with opportunities
  • Understanding your target markets
  • Presenting a compelling proposal
  • Building sustainable relationships
  • Negotiating the deal
  • Delivering on your promises


Price is £20 plus £3.00 post and packaging.

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© Andrew Corcoran, 2015